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Beaches:
Treasured Resource In an era of growth pressure, private development has dominated the battle for access and control of Door County’s treasured shoreline over the past two decades. But the county’s public officials have mounted a powerful rebuke in recent years, launching an 11th-hour effort to secure and protect the peninsula’s beaches for generations to come. After a 2002 water quality scare sent shockwaves throughout the community, the county undertook an extensive beach monitoring program and, in 2007, the communities of Sister Bay and Egg Harbor decided it was worth a tremendous investment to secure its beaches for the future.
In July of 2002, 68 people fell ill after swimming at Nicolet Bay Beach, one of the state’s most well-known and revered locales. What many feared would be a devastating blow to Door County’s tourism trade – the flood of bad publicity, the fear that the peninsula’s most treasured resource was tainted – has instead served as a wake-up call and pushed the county to the forefront of beach monitoring and maintenance. “The county deserves a lot of credit,” says Jon Jarosh, Marketing Director of the Door County Visitor Bureau. “They turned a negative into a positive. They could have pushed it under the rug, but they didn’t want to be the mayor in Jaws saying ‘What shark?’ By being up front and open they brought awareness of what was happening and what we need to do to take care of our beaches.” It didn’t seem like a positive at the time. The most popular beaches in a community reliant on them were closed and nobody knew why. Business owners worried that the people who paid their bills would stop coming with the area’s chief draw in question. When the water quality problems first arose, many speculated it was a result of the sewage pumped into Lake Michigan by the city of Milwaukee after major storm events. Others pointed the finger at Chicago and Green Bay, but after extensive testing and research the Door County Soil and Water Conservation Department (SWCD) determined the finger needed to be pointed inward. “It’s originating from us,” says Amanda Brown, a conservationist with the department, “not Milwaukee or Chicago.” The illnesses stemmed from pathogens in the water, particularly E. coli. The pathogens come from a variety of local sources, such as dog feces, bird droppings, agricultural runoff and lawn chemicals, but the biggest culprit is storm water runoff. During major rain events, precipitation gathers chemicals, sediment, and pollutants from lawns and roads and takes it on a ride into storm drains, which inevitably lead to Lake Michigan. Decades ago, before storm water runoff was a common phrase, municipalities engineered their storm drains to run into the bay at the locations where they owned land – usually the beach. So today, all those pollutants are concentrated where we swim after heavy rains. The problem has been exacerbated by shoreline development, which has created much more impervious surface on the waterfront, and the heavily fertilized and manicured lawns that accompany it. Instead of a last-ditch natural filtration system before storm water enters the bay, sediment, chemicals and pollutants instead pick up steam there. But despite the rising tide of developments and human practices presenting challenges to the Door’s beach protectors, tremendous progress is being made. Closings and advisories were down in 2007, in large part due to the absence of major rain events, but also because the county and municipalities have taken significant steps to protect beaches and educate the public to be better stewards. As a percentage, Brown says the peninsula’s beaches have fewer problems than others throughout the state, but due to the popularity of the county and sheer number of beaches – her department monitors 34 – problems in Door County garner more attention and concern. Brown says the county’s municipalities should be applauded for taking a progressive approach to the problem. Eight are working with the SWCD and Miller Engineers and Scientists out of Sheboygan, Wisconsin to design better storm water runoff systems in an effort supported by grants from Wisconsin Coastal Management. “They’re coming up with ways to better handle runoff,” she says. “Much of it is natural, such as planting native vegetation, but it also involves filtrations systems and the re-routing of drain pipes. It’s really great to see that the municipalities recognize how important the beaches are.” When Sister Bay’s sewer beneath Bay Shore Drive collapsed in 2004, they took the opportunity to install a special storm water treatment system at a cost of about $60,000. The system helped the village earn Beach Buddy recognition from the Natural Resources Defense Council (NRDC) in 2007. The council gives the award to communities that monitor beach water regularly and close beaches or notify the public when the Environmental Protection Agency’s maximum standards for contaminants are exceeded. It also recognizes those that have taken steps to improve sewage or storm water treatment. This summer marks the fifth year that microbiology students from the University of Wisconsin-Oshkosh will spend their summer in Door County monitoring its beaches in partnership with the SWCD. Funding for the effort was obtained through the Beaches and Environmental Assessment and Coastal Health (BEACH) Act, federal legislation enacted in 2000 to initiate monitoring of beaches and public awareness of water quality problems. Greg Kleinheinz, Assistant Professor of Microbiology at UW-Oshkosh, says his department works with counties throughout the state, but few approach the comprehensive nature with which Door County has attacked the problem. “Door County is a model not only for the state, but for the nation,” he says. “I feel people take it for granted what’s done in Door County to some degree. They’re taking the most proactive approach of any place in terms of public health and beach quality. It’s all sort of a first nationwide, and a great experience to be a part of.” A handful of upper-level microbiology students descend on the county each summer to test beach water for pathogens. The Department of Natural Resources evaluates the amount of use each gets and that determines how often the beach is tested. The most frequented beaches are tested four times a week, the next tier two times, and least-used beaches are tested once per week. Advisories are posted to warn swimmers when pathogen levels are elevated, and several beaches that have consistently tested positive for high levels of pathogens after rain events are now preemptively closed during and immediately after significant rainfall as a preventative measure. In addition to providing an invaluable service to the county, the program is a popular one among Oshkosh students. “There’s no shortage of those interested in working up there,” Kleinheinz says. “It’s a great experience,” says Brown, herself introduced to the county through the program while a student at Oshkosh. “Everyone wants to work in Door County, of course, but you also get field experience, lab work, and most of all you’re doing something that matters.” While Kleinheinz wholeheartedly supports the increased attention given to beach health and water quality after the 2002 illnesses, he says there is a wide misperception about water quality as a result. “I would suspect the beaches are actually by far cleaner than years ago, but the testing has only been done the last few years,” he says. “Nobody ever looked before.” Statistics from 2007 paint a picture of beaches in better health than some would suspect. Forty-three swimming advisories were posted in the county last summer, with six beaches closed a total of seven days. Nicolet beach, which brought so much attention to the water quality issue, has had just 12 advisories and three closures in the five years since the initial incident. After getting the Beach Bum label from the NRDC in 2003, the county earned Beach Buddy status from the organization in 2005 and 2006, encouraging signs for a region whose economy relies on its public shores. Now that people are looking, Kleinheinz believes the worst problems can be prevented. “If we had this program in place in 2002, the outbreak at Nicolet may not have occurred. Many of those who got sick might not have.”
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